With facebook and twitter and tumblr and flickr and blogs and instagram and forms of online communication I haven’t even heard of, people wind up cultivating their social networks like gardens. Or, perhaps more aptly, their Farmville plots.
This suggests a new sort of online game, where instead of tending a farm, you’re tending a virtual social network. Not your own—one that only exists in the context of the game. We can call it Friendville.