A new site, Raging Cow (which I will not link to lest I boost their googlejuice, but you’re smart, you can probably find it if you want) takes the concept of astroturf marketing and applies it to blogs. The site purports to be a blog, but is really a marketing tool concocted by project blogger, which exists solely for the purpose of creating faux-blogs (flogs? faugs?), apparently. All the little site badges link to other faux-blogs.
And I though the Barbie Blog was bad.